首先,
There has been some rumours flying around the SEO scene about Google adding even more value to links within content and devaluing links that are not within content even more in a recent algorithm update.
这里说的,是“rumours”,未经任何官方证实,是一些做英文seo的根据自己的经历所推断出的结论。
然后,
For years Google has placed a lower priority of links found in the “gutters” and footers of sites. Even though they have said they can detect paid links and not count them, we know by testing that isn’t true.
We also know through testing that links found in the gutters and footers were given less value than links found in the content of the page.
Even with the devaluation, if you bought enough links, this was overcome.
This has all changed recently.
简单来说,这么些年来的Google排名算法里,Google一直在降低footer链接,sidebar链接,Blogroll链接等这些没什么相关性内容做支撑的链接的权重。虽然这类链接权重不高,不过只要你数量上去了,还是能有质变。但是现在,这种情况有所变化了。
同时
Google just did a major shift and they are counting links in the content higher than ever.
这里再一次强调肯定了,经过这次的变化,Google给予相关内容链接以更高的权重。
如果这些说法靠谱,这次真的有这种算法调整,那么对我们来说意味着什么?
博客评论权重越来越低
目录链接权重越来越低
xrumer等profile链接权重越来越低
付费链接/友情链接/footer等此类链接权重越来越低
注:越来越低不等于完全没用。
然后下面的,是我所想的:
Scrapebox – 2009年10月14号出来的,到现在一年多,软件售价$57。
Xrumer – 虽然出来6年了,不过价格,产品使用和技术支持上的障碍使得论坛profile链接之前还不是特别泛滥。
Profile链接 – 近一两年,profile链接的曝光率越来越高,越来越多的人都在不遗余力的推崇profile型链接(连webmasterworld都有这类讨论 [source]);另一方面,Sick Submitter,Angela等低门槛的profile类链接的软件,服务更是层出不穷。
最后,不管这个rumour是否属实,有些东西是我们几乎可以肯定的 – 有相关内容的锚文字链接(in-content links),这种链接一定是高质量的链接,这种外链的权重,只会越来越高。
文章消息来源:
Jerry West Announces Major Google Algorithm Change
Breaking News: New Google Algo Change
原创文章,转载请注明: 转载自SemThinking – 英文SEO优化,英文SEM,外贸SEO博客
本文链接地址: Google排名规则调整 (非官方)
到论坛去讨论交流这篇文章: http://bbs.semthinking.com/